Man behind Schoppe Brau
Berlin brewer Thorsten Schoppe is a legend in the craft beer world. He’s a pioneer, a bit of a dinosaur and also a really nice guy.
Success, however, is not just a short term business goal; it’s being in it for the long haul. Yes Schoppe has achieved a lot, but he’s still got a lot more planned.
Thorsten Schoppe has always been there in Berlin. Back when nobody knew what an IPA or a Pale Ale were.
Schoppe turned his back on big brewery jobs (with good money and holiday) to keep brewing craft beers – something different to the German standard light beers and Pils.
‘Somehow I didn’t find it as gripping in industry,’ he said at the time. ‘In the factory where I did my apprenticeship, you could have made sausage and nobody would have noticed it because everything is packed in tanks and only stainless steel lines flow back and forth. You sit at the computer all day, it does everything, and in the end you didn’t see, smell or touch anything.’